What Aristotle's Storytelling Principles Have to Do with Nowadays Moodboards

How can we intersect Aristotle's storytelling principles with contemporary moodboards?

In this workshop, we will explore the connection between the Aristotle's storytelling principles, the moodboards and other elements such as decor, melody, and color palette and their relation with narrative structure and visual aesthetics in modern advertising.
We will unravel the connections between these seemingly disparate components and elucidate how Aristotle's age-old principles can infuse decor, melody, and color palette choices in moodboards to elevate the impact of advertising campaigns.
We will be engaged in hands-on activities, working collaboratively in subgroups with access to printed materials and art supplies, aiming to create our own moodboards tailored for advertising, games, films, TV series, or books.

We will be able to enhance our storytelling and visual communication abilities by producing personalized moodboards that reflect our chosen medium. We will gain deepr understanding of Aristotle's storytelling principles and how to apply them effectively within their chosen context, also we will develop skills in visual and auditory storytelling, creating moodboards that evoke specific moods and emotions.