If you are a passionate designer or creative entrepreneur, this is your opportunity to spend two days with Farah Alhumaidhi when she will share the secrets no one tells you about the business of design. Participants will learn from her diverse experiences and industry knowledge and connect with their peers through group activities and experiences to foster future collaboration opportunities.

Farah Alhumaidhi is one of the most recognizable names in interior design, but behind that lies 20 years of valuable industry experience that led to the expansion of her entrepreneurial journey that spans across interior design, product design and exhibition planning.

 

During these two days with Farah, you will: 
  • Explore Farah’s design and business journey, and gain first-hand insights from her experiences.
  • Discover the resilience needed to thrive in a dynamic business environment.
  • Understand how failures can be stepping stones rather than setbacks.
  • Explore methods for successfully creating new ventures within the creative industry.
  • Understand strategies for diversifying income streams to enhance business stability.
  • Learn about the strategic decisions for altering or shutting down a core business and when to cut losses.
  • Gaining insights into sustaining and growing a design business in challenging times, as well as strategies to manage economic downturns and crises.
  • Engage in individual and group exercises to share and expand your knowledge.
  • Have an exclusive one-on-one session with Farah to accelerate your professional journey.

Prerequisite: 
  • Business experience in the creative design fields.      
  • We recommend preparing a portfolio of your work for the one-on-one advisory session with Farah.     

 

Recommended for:
  • Design studio owners in the fields of architecture, interior design and product design
  • Creative agency owners
  • Business developers
  • Design managers
  • Entrepreneurs

The Expert

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