Nada Hakeem is the CEO and co-founder of Wetheloft, a leading Saudi creative agency specializing in strategy development, brand building, social communications and workspace cultivation. She also co-hosts the "Hakeem podcast," an Arabic thought leadership podcast focused on creative entrepreneurship and the business of expertise.

 

With over 15 years of experience, Nada plays a pivotal role in leading the agency's creative department, driving business development, and overseeing strategy consulting for a diverse range of projects serving both Saudi and international clients.

 

Nada is not only a mentor in creative leadership but also an advocate for humanized management practices. Her passion lies in exploring the intricacies of human behavior through disciplines such as organizational psychology and human design. She prioritizes understanding the "why" behind people's actions and motivations, aiming to empower leaders to focus on goal fulfillment, nurture leader accountability and celebrate individual uniqueness, all in the pursuit of unlocking the fullest potential of both individuals and organizations.

 

Social Media: 
●    Instagram:  @nadahakeem @wetheloft 

●    Linkedin