The Art of Designing a Window Display

Dive into the world of visual merchandising through an intensive workshop on the art of window display design.
Over the course of two days, you will embark on a unique hands-on experience, exploring the essential skills needed to craft captivating window displays that reflect the spirit of a brand and catch the eye of potential customers.
In this comprehensive workshop, guided by a group of distinguished experts in the field, you will be immersed in the latest trends and techniques in visual storytelling. Participants will learn how to translate brand values into designs that effectively convey their message, and explore the depths of consumer behavior psychology, color theory and spatial design. By mastering how to integrate these elements, you can create window displays that leave passersby in awe.
You will also have the chance to work with a variety of materials and props, experiment with different techniques for lighting and composition, and explore strategies for turning your creative ideas into a vibrant reality.
This workshop was designed for anyone interested in Art, interior design, graphic design, fashion design and for shop owners.